Which are the key signals at Startup Mahakhumb?

Startup Mahakhumb 2025 was a really grand event of various startups and it had the maximum coverage in media too.

Initially a form was circulated to participate in Mahakhumb and due to the recent funding round we got selected, however AIC RNTU (our own incubator) didn’t get any space here

Difficulties Faced At Startup Mahakhumb 2025:

• Complete mismangement of staff and stall setup. Nothing was prealocated to any startup that made teh founders go wild on the 1st day of the event. Few founders got the email (on day 1 while they were on flight/train) to not attend due to ineligibility
• No refreshments to any founder present here. It took almost 30 mins to come out of the entire setup via walking and it drained the energy of founders like anything
• Not a single marketing material present (no facia, no banners nothing). On Day 1 the stall itself was allocated 5 hours late that too with various complaints & followups.

What Precautions To Take Before Attending Any Govt. Event?

• Have your pre checklist ready and take all the needed materials with you for quick coordination:

• Overcommunicate to all the event organisers of how they want the marketing materials print sizes, where will it get stick, how the stall structure is, etc.
• Carry light materials with you if you’re traveling from very far. Standees, big banners, etc. can be directly sent to the venue or if your cofounder lives nearby the event, he/she can do that
• Leverage your incubators’ power in such cases where if incubation managers give the stress on the organisers, your way to get your stall will be cleared.

How Will AI-Based SEO Ranking Change the Game for EdTech Blogs?

Can AI technology change the manner in which EdTech blogs are ranked on search engines? There is fierce competition among EdTech platforms and blogs as the digital education space grows rapidly. 

The old-school methods of keyword stuffing and manual backlink building will no longer be enough. Now, AI is changing SEO strategies from the ground up. AI transforms how search engines understand content and how websites are discovered.
With every algorithmic update, Google APIs become more innovative and more sophisticated. The question changes from whether AI will impact SEO to how deeply it will disrupt visibility, authority, and interaction in the EdTech blogging world.

1. Shift from Traditional to AI-powered SEO

Older traditional search engines used to rely heavily on the backlinks provided static optimization processes and even included keyword searches. These methods, while effective, are no longer the norm with the advent of Artificial Intelligence. 

With AI came the ability to analyze content in real time, predict user actions, and even perform real-time SEO adjustments as needed. Algorithms applied by search engines such as Google take advantage of Natural Language Processing (NLP) algorithms, Machine Learning, user interaction statistics, and top page rank scores. 

Consequently, EdTech blogs must adopt greater sophistication than simple keywords and ensure the content appeals to users. Surfer SEO, MarksMuse, and Clearscope are just a few examples of AI-powered tools designed to provide optimization-based suggestions for algorithms that change over time. Such adequacy is vital in an educational market that relies heavily on relevant and accurate content.

2. Content Relevance: A New Priority

Artificial intelligence systems have shifted the optimization of search engines to content relevance. For example, Google uses BERT and MUM deep learning algorithms to analyze search intent. 

In the EdTech industry, users search for specific information for course reviews, learning methods, and tech tools. Everything is functional, but relevance is critical to AI. The MUM and BERT algorithms focus more on how well the content addresses the query rather than how often a keyword is used. 

This change has forced EdTech bloggers to develop more helpful and logical guides. Now, bloggers can use AI-powered assistants like Jasper or ChatGPT to produce content aligned with user intent and context.

3. Semantic Search and User Intent

AI is a technology developed to enhance the user experience by personalizing contact with each individual. Such personalized contact is defined as hyper-personalization and applies to how users browse online. 

For instance, users are offered different interfaces based on their search history, location, and device. For example, if two people search for something as simple as education technology, they could receive different results based on the previously stated features. 

With the use of AI at its full potential, content can be curated to suit the precise audience, including teachers, students, and even school administrators.

4. Hyper-Personalization in Search Results

AI also enables hyper-personalized search experiences. Factors like browsing history, location, device usage, and previous interactions influence what users see. Two people searching for the same term might see different results. 

For EdTech blogs, this opens up the possibility of micro-targeting. Blogs can use AI analytics to understand their audience segments and craft content tailored to specific personas, like students, teachers, or administrators. 

The more relevant the content to the reader’s needs, the higher the engagement—and, consequently, the higher the ranking.

5. Real-Time Data and Predictive SEO

One emerging marketing technology is predictive marketing. It examines trends and user actions within various environments to anticipate what will be popular in the future. 

Predictive analytics can assist EdTech blogs with content strategies on emerging educational policy changes or technologies. Marketers can utilize BrightEdge or SEMrush’s AI-powered features for proactive and reactive content planning. 

With real-time reporting analytics, this foresight guarantees that EdTech content is relevant and maintains a competitive edge.

6. Voice Search and Conversational Queries

Voice commands are among the fastest-growing trends today, particularly among younger EdTech users. AI is responsible for developing voice recognition, enabling technologies, and understanding language. 

To optimize for voice, emphasis should be made on phrases and questions people use most often. Changing “top EdTech platforms” to “What are the best EdTech platforms for high school students?” would yield better results. 

Through these shifts into non-traditional SEO formats, AI-powered tools ensure that creators can be found on text and voice-activated searches.

7. AI-Driven Visual and Video SEO

Video content is growing exponentially in the EdTech sector. AI technologies can scan images and videos for their SEO value. Google can interpret videos, “read” infographics, and evaluate users’ actions on the platform. Therefore, EdTech websites combining textual content with multimedia must ensure their content is appropriately optimized for search engines. 

AI-powered tools like VidIQ or Lumen5 assist in developing multimedia content, while AI solutions provided by platforms like Canva help create visually appealing designs tailored for search engine optimization. Furthermore, adding transcriptions, alt texts, and semantic metadata strengthens visual elements.

8. Automated Content Audits and Technical SEO

Regarding sit3e speed, mobile optimization, and schema markup, AI greatly influences technical SEO. With diagnostic tools and automated crawlers, real-time issue detection is made simple, along with immediate resolution. 

Regularly publishing new content on EdTech blogs means closely monitoring technical health. Automated platforms have made identifying broken links, poor page structural organization, and slow loading features, which affect the website ranking, very easy. 

These include educational platforms like DeepCrawl and Screaming Frog. Automated reporting allows bloggers to clear critical issues and optimize their website SEO.

9. AI and E-A-T (Expertise, Authoritativeness, Trustworthiness)

Google prioritizes E-A-T with an acute focus on subjects like “Your Money or Your Life” (YMYL), like education. AI can help increase a site’s E-A-T score. For example, it can help with author verification, user interaction engagement, and content accuracy checks. 

AI also aids in finding and suggesting information updates. In the EdTech domain, where trust is crucial, AI content oversight enhances the factual and credibility-maintenance processes, significantly improving ranking opportunities.

Role of Structured Data and Rich Snippets

With structured data, search engines provide more contextual information about a page’s content. AI aids in structuring and managing data. EdTech blogs can implement schema markup for advanced courses, reviews, FAQs, and tutorial visibility through rich snippets. 

AI tools such as RankMath or Schema Pro are designed to streamline this process. Aside from increased click-through rates, rich snippets help create authoritative and relevant recognition, which is advantageous to blogs competing in search results.

AI-enabled SEO can analyze user behavior to recommend adaptive pricing strategies. For example, a blog post about the advantages of using WooCommerce for selling online courses using WooCommerce variable pricing would rank better if it discussed the practical features and optimized terms in its meta description. AI tools ensure that the information relayed optimally fits the context as well as the search intent of users.

Future of AI-Driven SEO in EdTech

All SEO activities in the EdTech sector will revolve around AI in the coming years. More developments can be expected in real-time sentiment analysis towards a website and in the micro-content generated by AI. 

With the growing integration of virtual reality (VR) and augmented reality (AR) into education, AI would also need to evaluate new paradigms for ranking. 

With the popularity of AI content creation tools, distinguishing editors will be of utmost importance. EdTech bloggers must balance SEO automation and authenticity to sustain long-term SEO value.

Challenges and Ethical Concerns

AI comes with a distinctive set of challenges and ethical questions. For example, over-automating content can result in AI models creating oversimplified outputs, often called “content for the masses.” These issues must be met in educational settings where inclusivity and precision are foundational. 

Procedures must ensure AI systems can be scrutinized for equity, algorithmically balanced, and bias-free. Educators, marketers, and bloggers within EdTech circles must know the effects of using AI and act cautiously, exercising due precautions in how AI systems are incorporated.

Conclusion

AI-based SEO is not just a trend—it’s the new norm, especially in the fast-evolving EdTech space. AI-oriented SEO strategies are not just a seasonal phenomenon but a staple within the rapidly evolving EdTech industry. 

With AI, content strategies and visibility are being redefined through the automation of user intent comprehension, omnipresent optimization, and continuous analysis. 

However, to remain globally competitive while serving their audiences better, EdTech blogs must change their approaches by maintaining an equilibrium between human and artificial intelligence.

Why Am I telling you about LifeVitae (world’s most advanced AI based career assessment platform – UNESCO-WHO Life Skills Framework – backed by Singapore Govt.)?

In the current season (from April to May 2025) students take their admission and choose the further stream. Even hostel students visits the hostel and get complete details in advance to plan further.

In this crucial time, it is necessary for students to pick the right field and go in the accurate career direction. Lifevitae comes in the picture to select the most suitable career field and gives the complete idea of why those fields are chosen for the student.

What is so special in LIfeVitae report?

• It gives the priority of the field where I want to pursue ahead and where should I need to give the highest improvement
• It gives a multidimensional report judging me from various angle (EQ, IQ and SQ) specifying my score in each of the above helps in know in which area I need to develop
• It gives me all teh updated training programs powered by AI giving all the required possible and scope of field in each job role
• At the end it has a detailed look on how the report is being published and created by their unbiased AI
• It has total 14 fields into each the stream. IF the college is focused on a specific steam the questions can be customised and edited as per their assessment level
• It gives them a detailed analysis to all grades of students to have look on their potential fields and gives them key signals

How my sister felt after giving the LifeVitae report?

• Especially school students need a person (in this case I explained here each page) to explain the report and gather their thoughts rightly to make them understand the importance of the report
• Each page is highly information in-depth and anywhere they feel any doubts ask them and let them come up with their answers so you can correct them afterwards
• Few of the adjectives in the report may seem totally unknown to them so have some patience etc to help your sibling/friend grab the report
• It is like a mini booklet in a highly compressed form so non lengthly report wil scare anyone neither they’ll be afraid to give any kinda test

How a recruiter could get a help from this report?

• Employer gets the validation from the report of which are the skills his/her actual strength lies and which position he/she can work for
• So even if someone fakes in the resume, they can’t fake things in this report (as set of 10 questions are asked in three sets – LIfePassion, LifeMoments, and LifeAchievements). So this report can be attached in teh resume itself wherever the candidate is applying
• Decreased learning curve for the management. If the recruiter gets to know his core skills, it is easy for them to give appropriate training & feedback to the candidate

Currently GenZDealZ.ai have tied up with various Mumbai campuses to conduct this test and many more colleges are in the pipeline to make this test mandatory before thier placement drive.

My report is also attached below to give you a reference. It has identified my sales & marketing as core skills and entrepreneurial mindset as my 2nd most preferred field. So from my side I gave full marks to LifeVitae (AI-driven self-discovery)

If have any questions, happy to answer them.

How Were The 2 Days Invested At Amity University?

The following was the structure was followed in the Amity University New Panvel and got the blow traction between the Amity Students

Downloads: 175

Deals Consumed: 20 approximately in 8 days span

Footfall at Technicia fest on both days: 40 approx.

I’ll show a detailed comparison between Navonmesh & Technicia and how we got the least traction at Technicia:

Deal: Use code Technicia60 and get extra INR 60 OFF on any deal purchased via GenZDealZ.ai

Critical differences between Navonmesh (AIC RNTU) & Technicia:

• Bhopal students were highly inquisitive about all the app technicals and our discount model using GenAI & Deep ML
• Relatively from tier 3 & 2 cities who usually looks for saving money
• Mostly school students don’t have any hard beliefs about savings & money (they were very keen to explore)
• Bhopal students are very dilldaar 😊 and they’ll bring more students if they find something useful in your stall.
• Faculties of Bhopal are also curious to explore the GenAI & Deep ML model and raised enough questions to increase their knowledge and share the same with their students

5 Advantages of events at your incubation cell:

– Whoever speakers are invited to the event are haiving you as an esteemed attendee (opportunity for you to ask direct questions and get a good PR too :))

– Additional assistance from the incubation team to help you connect with stakeholders like placement head, business head, technical committee, etc.

– Smooth journey from entering into the event, lodging, other complimentary facilities and notice about next lineup events happening at their university

– Able to hire the required interns for whichever openings you’ve from the designated faculties. This will really help for future campaigns and do real time market research

– Regional brand collaboration. The incubation cell becomes a good backing to connect with any desired brand and proceed with the collaboration model for the students benefit.

Talking about Amity University, New Panvel students:

• Amity students have the status quo – once who have almost everything given by thier parents
• These students want to save on their spending but still feels a little low while visiting our stall and inquire about the discounts
• Amity students have extra money and want to spend (so least mentality of savings & investing in good things)
• Amity students (except technical & engineering students) are super lazy to explore and try GenAI models that could get them the best deals

Where we went wrong?

• On Day 1 we didn’t pasted all our core offerings that felt misatracted to the students
• Due to non publicity to Technical & Engineering students, there was the least crowd and many uninterested students reached the stall
• There was non coordination from the event heads and just downloads & few consumption didn’t help GenZDealZ.ai as compared to the vouchers we released and publicity we did about Technicia

What if you as a brand participating in such events?

• Never ever go on the brochure numbers and footfall (nothing is proven & real in case)
• If you’re going to gain a huge awareness in any campus, play on conversion basis and not on any fixed amount that’d result in huge burn rate and lost of your time & reputation
• Ask the past brands who participated in the event you’re going and learn from them too (what results they received and overall footfall they had)
• Upgrad had their stall in front of us and the person had a very bad experience in dealing with Amity kids (soon we’ll engage him via the strong connect in our campuses & within our cowering spaces to get maximum registration for their online AI course)

What we missed?

• Make sure you followup with all the commitment the event head gives to you and not miss anything (connection with any brand, talking to the high authority for any joint MoU)
• We missed the critical contact with TPO (training & placement officer) for LifeVitae campaign
• We missed to collaborate with Unstop (who’ could integrate their APIs with us and engage in various college event registration & competitions)
• Consumption rate: Though we had released a special promo code, it was left unused mostly and we lost the potential engagement & long term retention.

What special things we experienced at Navonmesh 2025?

• Critical & constructive feedback from investors in the pitching session to further expand our operations in Bhopal
• Faculties were highly interested to spread our word to students and bring more footfall to the stall
• Content creators are open create any GenAI related content that would result in positive publicity for both social channels
• Good facility from volunteers for any kinda assistance with amazing coordinators at the event who’ll make sure your stall has the maximum exposure
• Amazing students who’re building robots & emerging tech products to get other students adapt this

How we ensured we made the right developments at Google My Business?

We’ll talk about how to ensure you get maximum interactions via Google (highly applicable to coaching & service based business who don’t have any physical existence)

Few of the best practices we followed at Prof. Sheetal Kunder Academy:

• Made sure the reviews are collected just after students give thier exam (if not received, continuous reminder should be given)
• You can reward the user by giving a certain crash course or a mock test series free for a certain validity (this can get more students give you the review)
• Regular updates about anything new happening around any course, student achievements, new finance guidelines, etc. can be published on a real time basis
• Google loves consistently being consistent. Not just unique content but also unique presentation (few of the best performing blogs can be attached in the updates section whenever you’re updating that blog so new comers can go through it)
• Get it reviewed by experts and various SEO audit tools. Semrush provides a good analysis of the directories your site is available and where improvement is needed
• To increase the incoming calls you need to have a good word of mouth, the existing reviews will help here. Additionally, attending offline events and posting their reviews & pics helps too

You can go through the below stats for reference and how numbers are fluctuating as per the increase in the content creation.

We’re slowing considering the services from Justdial as being the largest search engine for India – NISM mentorship will suit better for ranking high (as we’re already ranking for various NISM keywords). Justdial would act as a complimentary to PSKA (Prof. Sheetal Kunder Academy)

For eduators, justdial is recommended than IndiaMart (IM is more for businesses having offline presence). Accordingly make a wise choice

What has been the comparison between unstop & internshala

If you analyse both of these platform in detail both are Indian edtech and working for Indian’s youth progress in teh employment sector in different way

Yu’ll get a gist of how each one fo them is helping in thier own way and students are developing from different areas

I had purchased Unstop PRO yearly subscription adn there’re many things to explore yet. I’ve just mentioned few of them below.

As the activity on Unstop is directly proportional to the college fest season (from January to May is the peak season of college events).

Though remote quizzes & competitions goes on, competing and networking between inter colleges has a different feeling.

Unstop Offering:

• Compettions; This is highly crucial to developi the mind in the AI world and not just following the classroom training. One of my friend has been participating in different solo singing & dancing competition and had got selected in different regions
• Quizzes: Though your asnwerings might be wrong and you won’t win any quiz – the only thing you’ll get is make your mind think analytical in each direction
• Intenhips: Most of the companies unstop has are MNCs and the team companies most sutdent aspire with all teh required training to get placed in all of them
• Mentorship: Direct contact session with mentors who’re actually working those firm
• Support and access to top course: Unstop has good experts from depth experiencce in thier domain & you could recognise it by the mistakes they share with you

My Unstop Journey: From Competitions to Pro Member – A Detailed Review

Today, I want to share a detailed account of my experience with Unstop. If you’re a student looking to get ahead, I hope this helps you navigate the amazing opportunities this platform offers.

Exploring the Unstop Ecosystem: A User’s Perspective

My journey started with exploring the core features of the platform:

• Competitions: I’ve participated in over 20 competitions, and I can confidently say they have been an incredible way to sharpen my intellect. While some competitions have an entry fee, I find them worthwhile. The motivation of a prize pool pushes you to get deeply involved, and you truly enjoy the spirit of competitiveness.

• Cultural Events: Unstop hosts a wide array of events celebrating art forms like singing, dancing, and painting. Although I enjoy singing, I strategically chose to focus on competitions in AI, business pitching, marketing quizzes, and management events to drastically enhance my professional skills.

• Scholarships: I haven’t personally applied for scholarships on Unstop, as many are state-level with very specific eligibility criteria. For my field of BBA in Digital Marketing, such opportunities are rare, so I primarily use platforms like Buddy4Study for scholarship applications.

• Internships: The platform is an excellent resource for internships across various fields. A feature I particularly appreciate is the timely email reminders, which help ensure you can apply for opportunities quickly.

Deep Dive: Is Unstop Pro Worth the Investment?

The question of upgrading to Unstop Pro came up when I was searching for specific courses on operations and the Zufe system. Seeing them available on the platform, I quickly made the decision to enroll.

The sales team was incredibly efficient, following up promptly and addressing my price objections. I was able to enroll using my credit card with a convenient EMI of around ₹500 per month.

The benefits of the Pro membership were clear. Furthermore, Unstop partnered with GenZDealZ.ai, the community I work with as a Community Lead. This gave me an added advantage to study the platform in-depth and foster strong collaborations.

Case Study: Tackling the Textify Analytics Competition

To give you a real-world example, here’s a breakdown of a competition my team and I recently tackled.

The Challenge: Headed by my teammates (Heeral Rathod and Shreyas Karade) and me, our task was to create an entire report based on the instructions provided on the Unstop competition page.

Our Unique Strategy: What did we do that set us apart?

1. Timely Submission: We made sure to submit on time, even if it was just a few minutes before the deadline.
2. Focused Tooling: We didn’t use any other AI tools. We exclusively used the charts from Textify Analytics, combining them with our existing experience in the Ed-tech sector.
3. Leveraging Prior Research: I had previously authored a research report on the “Impact of Online Learning Platforms on India’s GenZ Market,” which gave me critical insights to complete this project in just 9 hours.
4. Attention to Detail: I carefully considered the level of detail required and inserted specific content and insights derived from Textify.

The Outcome & Key Learnings: While we didn’t secure the 1st prize, we finished as the 2nd runner-up! More importantly, the experience taught us the immense level of preparation and execution required to win in today’s competitive AI race.

Tips for Using Textify Analytics

Textify may not always give you the exact insights you need, but with the right prompts, you can get very close or even highly accurate results. As a reward for our 2nd runner-up position, we received a free 1-year Unstop Pro membership, which has been a fantastic bonus

Your Resources to Get Started

My journey with Unstop has been a powerful learning curve, from participating in competitions to becoming a Pro member.

• To help you learn, you can refer to the PDF by clicking here of our competition report to study the exact content we created.
• I can also provide a complete walkthrough of Textify to show you how to use it effectively with a Pro membership.

Internshala has been really close to me right from starting my internship career in Nov 2021 when I got my first remote internship in UK as a Email Outreacher with amazing flexibility.

From that internship, there has been immense opportunities I got & have passed to my friends.

My college friends easily cracks any internship in 2-3 days through smart application writing process – I’ve taught to so many that I’ve picked the opportunity to promote Internshala trainings by being a brand ambassador of Internshala (Internshala student partner)

Will review more itnernshala trainings in the coming weeks.

Intenrshala Offerings;

• Internshala has pool of internship from so many sources
• 1 day internship and offline community completion help to become outrovert and showcase student talent on field
• Internshala training and resume feedback They give a weekly report to help you get the internships
• Non verification of companies; There are few a companies & startup who’re not hiring and are still listed on internet  so security is good in internshala